What Is PG Stock? Procter & Gamble Overview
Learn what PG stock is: Procter & Gamble's business overview, dividend history, brand portfolio, and why it's a defensive blue-chip investment.
2026 Update: Latest PG Stock and P&G Business Snapshot
Update prepared: October 27, 2026
Market-data cutoff: October 26, 2026, the latest completed U.S. market session
Latest financial cutoff: Fiscal 2027 first quarter ended September 30, 2026; results released October 22, 2026
Original-content cutoff: The business overview below was drafted with earlier information and is retained as historical context where still useful
Procter & Gamble closed at $159.92 on October 26, 2026. Its approximate market capitalization was $370.66 billion, with a trailing P/E ratio of 24.10, a forward P/E ratio of 22.60, and a trailing 52-week range of $137.62 to $167.25.
| Updated metric | Latest verified figure | Period or date |
|---|---|---|
| PG share price | $159.92 | October 26, 2026 close |
| Market capitalization | $370.66B | October 26, 2026 |
| Trailing / forward P/E | 24.10x / 22.60x | October 26, 2026 |
| Trailing EPS | $6.64 | October 26, 2026 |
| Trailing 52-week range | $137.62–$167.25 | Through October 26, 2026 |
| Forward annual dividend | $4.354 per share | Four times the latest $1.0885 quarterly rate |
| Indicated dividend yield | Approximately 2.72% | October 26, 2026 |
| Fiscal 2026 net sales | $87.0B, up 3% | Year ended June 30, 2026 |
| Fiscal 2026 diluted / core EPS | $6.62 / $6.89 | Year ended June 30, 2026 |
| Fiscal Q1 2027 net sales | $23.3B, up 4% | Quarter ended September 30, 2026 |
| Fiscal Q1 2027 organic sales growth | 4% | Quarter ended September 30, 2026 |
| Fiscal Q1 2027 diluted / core EPS | $1.97 / $2.00 | Quarter ended September 30, 2026 |
P&G's latest quarter showed 4% organic sales growth, including approximately 2% volume growth, while diluted and core EPS each increased 1% year over year. The company maintained fiscal 2027 organic sales growth guidance of 1% to 3% and core EPS guidance of $6.89 to $7.11. Management also continued to expect more than $10 billion of dividends and approximately $5 billion of share repurchases in fiscal 2027. Commodity, transportation, interest, non-operating income, and currency pressures remain material risks.
P&G paid $10.2 billion in dividends during fiscal 2026. Its April 2026 increase marked the 70th consecutive year of dividend increases and the 136th consecutive year of dividend payments since incorporation. The latest quarterly dividend was $1.0885 per share.
Readers can review current company and market information on the Bybit TradFi PG page. Eligible users seeking ownership exposure can access PG Real Stock on Bybit, which represents actual stock ownership and may carry dividend rights subject to product terms. The PGUSDT perpetual contract provides derivative price exposure instead: it does not convey ownership, voting rights, or dividends and may involve leverage, funding payments, and liquidation risk. Availability and terms vary by jurisdiction.
Source note: Financial results and guidance come from P&G's official fiscal 2026 and fiscal Q1 2027 releases, and dividend history comes from P&G Investor Relations. Market figures are point-in-time data for the stated cutoff. Dynamic figures in the historical article below are superseded by this update.
Original Business Overview: Historical Reference
What Is PG Stock?
PG is the NYSE ticker symbol for The Procter & Gamble Company, one of the world's largest consumer goods companies. Founded in 1837 and headquartered in Cincinnati, Ohio, P&G manufactures and markets household brands including Tide, Pampers, Gillette, and Crest across approximately 180 countries. PG trades in the Consumer Staples sector and is a component of both the S&P 500 and the Dow Jones Industrial Average.
The ticker "PG" refers specifically to NYSE: PG and should not be confused with the film rating or other uses of the abbreviation. P&G is widely regarded as a blue-chip stock, a term used in financial markets to describe shares in a large, well-established company with a long track record of stable performance and financial strength.
PG Stock at a Glance: Key Stats
Here is a quick reference overview of PG stock's key facts and financial metrics. Point-in-time figures use the October 26, 2026 market cutoff stated above.
| Field | Value |
|---|---|
| Ticker Symbol | PG |
| Exchange | NYSE (New York Stock Exchange) |
| Sector | Consumer Staples |
| Industry | Household & Personal Products |
| Founded | 1837 |
| Headquarters | Cincinnati, Ohio |
| CEO | Shailesh Jejurikar |
| Market Cap | Approximately $370.66 billion as of October 26, 2026 |
| Annual Revenue | $87.0 billion in fiscal 2026 |
| Dividend Yield | Approximately 2.72% as of October 26, 2026 |
| P/E Ratio (TTM) | Approximately 24.10x as of October 26, 2026 |
| EPS (TTM) | Approximately $6.64 as of October 26, 2026 |
| Dividend King Status | Yes: 70 consecutive annual increases through April 2026 |
| Index Memberships | S&P 500, Dow Jones Industrial Average, S&P 100 |
| 52-Week Range | $137.62–$167.25 through October 26, 2026 |
Market capitalization, often called market cap, is the total market value of a company's outstanding shares, calculated by multiplying the current share price by the total number of shares outstanding. PG's market cap classifies it as a mega-cap company, meaning its market value exceeds $200 billion. The price-to-earnings ratio (P/E) measures how much investors are paying for each dollar of a company's earnings. The figure above is trailing twelve months (TTM), based on the past 12 months of earnings. Earnings per share (EPS) represents the portion of a company's profit allocated to each outstanding share.
Sources: P&G Investor Relations and point-in-time market data. Dynamic figures should be refreshed after the stated cutoff.
What Does Procter & Gamble Do?
Procter & Gamble designs, manufactures, and sells branded consumer goods across five business segments, distributing products in approximately 180 countries and territories.
Core Business Model
P&G's business model centers on building and maintaining power brands in high-frequency purchase categories, meaning products that consumers buy repeatedly as part of daily routines: laundry detergent, diapers, toothpaste, shampoo, and razors. The company invests substantially in research and development, marketing, and retail distribution to support premium pricing and maintain shelf space in stores worldwide.
Geographically, P&G generates approximately 45% of its revenue from North America and approximately 55% from international markets, though this split varies year to year. Because such a large share of sales comes from markets outside the United States, P&G tracks organic revenue growth as its preferred internal performance metric. Organic revenue growth measures underlying business performance by stripping out the effects of foreign currency fluctuations and acquisitions or divestitures, giving a cleaner picture of whether the core business is actually growing. P&G employs approximately 107,000 people globally.
P&G's Five Business Segments
P&G organizes its business into five reporting segments. The table below shows each segment alongside its key product categories, flagship brands, and approximate share of total company revenue.
| Segment | Key Product Categories | Flagship Brands | Approx. % of Revenue |
|---|---|---|---|
| Fabric & Home Care | Laundry detergents, fabric softeners, household cleaners | Tide, Ariel, Downy, Gain, Febreze, Mr. Clean | ~35% |
| Baby, Feminine & Family Care | Diapers, feminine hygiene, paper towels, toilet paper | Pampers, Always, Tampax, Bounty, Charmin, Puffs | ~26% |
| Beauty | Shampoo, conditioner, skin care, hair color | Head & Shoulders, Pantene, Olay, SK-II, Herbal Essences | ~18% |
| Health Care | Oral care, over-the-counter medications | Crest, Oral-B, Vicks, Pepto-Bismol, Metamucil | ~13% |
| Grooming | Razors, blades, shaving products | Gillette, Venus, Braun | ~8% |
Revenue percentages are approximate. Source: P&G Annual Report (verify most recent fiscal year and cite year at publication). Figures may vary year to year.
Fabric & Home Care and Baby, Feminine & Family Care are consistently P&G's two largest segments, together accounting for roughly 55–60% of total revenue. Understanding this distribution helps investors identify which product categories drive the business and which represent secondary contributions.
P&G's Brand Portfolio
P&G focuses on approximately 65 power brands, the result of a strategic portfolio restructuring completed between 2014 and 2019 (covered in the history section below). These brands collectively serve billions of consumers daily. Many are so embedded in daily household routines that they are purchased repeatedly regardless of economic conditions, which is one reason investors classify PG as a defensive stock.
Here is P&G's brand portfolio organized by segment.
| Segment | Key Brands |
|---|---|
| Fabric & Home Care | Tide, Ariel, Downy, Gain, Febreze, Mr. Clean, Bounce |
| Baby, Feminine & Family Care | Pampers, Always, Tampax, Bounty, Charmin, Puffs, Luvs |
| Beauty | Head & Shoulders, Pantene, Olay, SK-II, Herbal Essences, Rejoice |
| Health Care | Crest, Oral-B, Vicks, Pepto-Bismol, Metamucil, Align |
| Grooming | Gillette, Venus, Braun, Fusion, Mach3 |
Brands like Tide and Pampers each generate more than $1 billion in annual sales, making them among the most commercially significant consumer goods brands in the world. Gillette holds a similar distinction in the grooming category.
A Brief History of Procter & Gamble
Procter & Gamble's origins trace to 1837, when two immigrants in Cincinnati, Ohio formed an unlikely business partnership that would grow into one of the largest consumer goods companies in the world.
Founding and Growth (1837–Present)
William Procter, a British-born candle maker, and James Gamble, an Irish-born soap maker, both settled in Cincinnati and married sisters. Their mutual father-in-law, Alexander Norris, encouraged the two men to pool their trades rather than compete. The company they formed on October 31, 1837, began as a modest soap and candle operation on the banks of the Ohio River.
A significant inflection point came during the American Civil War, when P&G secured government contracts to supply Union Army troops with soap and candles. Those contracts established P&G's scale and gave it national distribution reach it would not have built as quickly through commercial growth alone. In 1879, Ivory soap launched and became one of the first nationally marketed consumer brands in the United States. By the 1930s, P&G was sponsoring radio dramas (the origin of the term "soap opera") to market its products to homemakers. International expansion after World War II extended P&G's reach across Europe, Latin America, and the Asia-Pacific region.
The 2005 acquisition of Gillette for approximately $57 billion stands as one of the largest transactions in consumer goods history. That deal added Gillette, Venus, Braun, and Oral-B to P&G's portfolio. PG has also undergone multiple stock splits over its history, which have kept the share price accessible to a broader range of investors.
By 2014, P&G had grown into a sprawling conglomerate managing over 166 brands across dozens of categories, which led leadership to make one of the most consequential strategic decisions in the company's history.
The Brand Portfolio Restructuring (2014–2019)
By 2014, P&G managed approximately 166 brands across 16 product categories. Resources were spread across too many products, and weaker brands were diluting the performance of stronger ones. CEO A.G. Lafley announced in 2014 that P&G would divest, discontinue, or merge approximately 100 of those brands to concentrate on roughly 65 power brands in 10 product categories: those with the highest growth potential and strongest competitive positions.
Over the following years, P&G completed a series of significant divestitures. Duracell was sold to Berkshire Hathaway. Pet food brands Iams and Eukanuba were divested. Beauty brands Wella and CoverGirl were sold to Coty. These transactions allowed P&G to redirect its research spending, marketing budgets, and management attention toward the brands it retained.
The restructuring is generally credited with improving P&G's organic revenue growth rate, operating margins, and overall earnings quality in the years that followed. The resulting company operated a narrower portfolio concentrated on fewer, higher-performing brands, a structure reflected in the five-segment organization P&G uses today.
PG Stock: Investment Characteristics
PG stock is known for several characteristics that income-focused and long-term investors commonly evaluate. The company sits in the Consumer Staples sector, holds Dividend King status, belongs to both the S&P 500 and the Dow Jones Industrial Average, and is widely classified as a defensive blue-chip stock.
Why PG Is a Consumer Staples Stock
Consumer staples are everyday essential goods that people buy regardless of economic conditions: laundry detergent, toothpaste, diapers, paper towels, and shampoo. These products form P&G's entire product universe. Under the Global Industry Classification Standard (GICS), P&G is officially classified in the Consumer Staples sector.
Unlike consumer discretionary stocks (companies that sell wants rather than needs, such as luxury goods retailers or restaurant chains), consumer staples companies sell products with relatively inelastic demand. In practice, consumers keep buying toothpaste and diapers even when their incomes drop, because these products are necessities rather than luxuries. This characteristic is the primary reason PG is described as a lower-volatility, defensive stock.
PG is typically the largest or second-largest holding in the Consumer Staples Select Sector SPDR Fund (XLP), one of the most widely held sector exchange-traded funds in the United States. If you invest in XLP, you hold a proportional share of PG as part of that position.
PG's Dividend History and Dividend King Status
A dividend is a cash payment made to shareholders, typically on a quarterly basis, representing a share of the company's profits. P&G is one of the most recognized dividend-paying stocks in the U.S. market, with a dividend history spanning more than a century.
P&G has paid a dividend for 136 consecutive years since its incorporation in 1890. Its April 2026 increase marked the 70th consecutive year of dividend increases. A Dividend King is a company that has increased its annual dividend payout for at least 50 consecutive years, placing P&G firmly in this category.
PG also qualifies as a Dividend Aristocrat (a designation for companies with at least 25 consecutive years of dividend increases), though its streak far exceeds that threshold, placing it in the more exclusive Dividend King category.
Dividend yield measures how much a company pays in dividends each year relative to its share price, calculated as annual dividend per share divided by current stock price. Based on the latest quarterly rate annualized to $4.354 and the October 26, 2026 close, PG's indicated yield was approximately 2.72%. Historically, the yield has often ranged between roughly 2% and 3%. Dividend yield moves inversely to stock price when the payment stays unchanged.
Two additional metrics help gauge whether a dividend is sustainable. The latest annualized dividend equals roughly 66% of fiscal 2026 GAAP EPS, though payout ratios vary depending on whether investors use GAAP, core, or trailing earnings. P&G generated $19.6 billion of operating cash flow and paid $10.2 billion in dividends during fiscal 2026, providing a more direct view of its capacity to fund distributions.
P&G also regularly repurchases its own shares, a practice known as a stock buyback or share repurchase. Buybacks reduce the total number of shares outstanding, which can increase earnings per share (EPS) over time, benefiting shareholders who hold existing shares.
For a full view of P&G's official dividend history, including the most recent annual increase, visit P&G Investor Relations.
PG's Index Memberships: S&P 500 and Dow Jones
PG is a component of the S&P 500, an index tracking 500 of the largest U.S. publicly traded companies by market capitalization. Membership in the S&P 500 means institutional investors (pension funds, index funds, and mutual funds) hold PG as a standard portfolio position.
PG is also one of only 30 companies in the Dow Jones Industrial Average (DJIA), a price-weighted index widely used as a barometer of overall U.S. stock market health. The DJIA is more exclusive than the S&P 500: 30 components versus 500. P&G's inclusion in both indices marks it as one of the most institutionally significant equities in the U.S. market. If you invest in a Dow Jones index fund or an S&P 500 index fund, you own a proportional share of PG as part of that holding.
PG as a Defensive and Blue-Chip Stock
A defensive stock is one that tends to maintain relatively stable earnings and dividends regardless of the broader stock market's direction, because the company sells products people need even during recessions. Consumers continue buying Tide detergent and Crest toothpaste even when the economy contracts, making PG's revenue less sensitive to economic cycles than cyclical businesses like airlines or luxury retailers.
Blue-chip stocks are shares in large, well-established companies with long track records of stable financial performance. The term originates from poker, where blue chips carry the highest value. Unlike Dividend King, which has a specific, measurable definition, "blue-chip" is a market convention rather than an official classification. P&G is universally cited as exemplifying this designation.
Defensive blue-chip stocks like PG are often held as stabilizers in diversified portfolios, providing dividend income and relative price stability during market downturns. As a defensive stock, PG typically underperforms the S&P 500 during strong bull markets but tends to decline less during economic downturns. For a full historical price performance comparison, see Yahoo Finance's PG chart.
Whether PG fits your portfolio depends on your investment goals, time horizon, and risk tolerance. No investment is without risk, and the characteristics described above reflect historical patterns, not guaranteed future performance.
This article is for informational purposes only and does not constitute investment advice. All investment decisions involve risk, including the possible loss of principal. Consider consulting a licensed financial advisor before making investment decisions.
PG Stock vs. Competitors: How Does P&G Compare?
P&G competes in the global consumer goods market against several large, publicly traded companies across household cleaning, personal care, oral hygiene, and baby product categories. Here is how P&G compares to its primary peers on key financial metrics.
| Company | Ticker | Main overlap with P&G | Comparison focus |
|---|---|---|---|
| Procter & Gamble | PG | Broad household and personal-care portfolio | Scale, brand breadth, dividend durability |
| Unilever | UL | Beauty, home care, and personal care | Emerging-market exposure and portfolio mix |
| Colgate-Palmolive | CL | Oral care and personal care | Category concentration and valuation |
| Kimberly-Clark | KMB | Baby and family care | Income profile and paper-product exposure |
Peer valuations and dividend yields change continuously. Compare all companies using the same market date and reporting period rather than mixing point-in-time figures.
Unilever (NYSE: UL) is P&G's largest global competitor in consumer goods, with particularly strong exposure to emerging markets across Asia, Africa, and Latin America. Its product overlap with P&G spans personal care, home care, and beauty categories. In oral care, Colgate-Palmolive (NYSE: CL) is P&G's closest peer, with Colgate brands going head-to-head against Crest and Oral-B across most major markets. Kimberly-Clark (NYSE: KMB) overlaps with P&G primarily in baby and family care products, where its Huggies diapers and Kleenex tissues compete directly against Pampers and Puffs.
German consumer goods company Henkel AG (maker of Persil detergent and Schwarzkopf hair care products) also competes with P&G in European and global markets, though its shares are not listed on a major U.S. exchange. PG is commonly cited as one of the largest holdings in consumer staples sector ETFs, which track a broader group of companies in this category.
Key Risks for PG Stock Investors
Like any publicly traded company, P&G faces documented risk factors that investors should understand before committing capital. The following three are consistently cited in P&G's annual 10-K filings.
Foreign Exchange Exposure
Approximately 55% of P&G's revenue comes from outside the United States. This international exposure creates foreign exchange risk. When the U.S. dollar strengthens against other currencies, P&G's international revenue translates into fewer dollars when reported in financial statements, reducing reported earnings even if the underlying business performance in local markets is strong. This is precisely why P&G reports organic revenue growth separately from total reported revenue, showing investors how the core business is performing stripped of currency effects.
Commodity Cost Inflation
P&G's manufacturing processes consume large volumes of petroleum-derived materials (plastics and resins), paper pulp, and packaging materials. When commodity costs rise sharply, P&G faces a margin squeeze: the company must either absorb higher input costs, reducing profit margins, or pass them to consumers through price increases, which risks volume loss if consumers shift to lower-priced alternatives. P&G has historically demonstrated pricing power across its portfolio, but commodity cost volatility remains a recurring cyclical risk.
Private-Label Competition
Major retailers such as Walmart, Costco, Target, and Amazon sell private-label (store-brand) alternatives to P&G's core products at significantly lower price points. During economic downturns or periods of sustained inflation, price-sensitive consumers may trade down from Tide to a store-brand detergent, or from Pampers to a retailer's own-brand diaper. P&G's primary defenses against this risk are continued investment in brand marketing and ongoing product innovation to maintain a performance gap between its branded products and private-label alternatives.
How to Buy PG Stock
PG shares trade on the New York Stock Exchange under the ticker symbol PG. Eligible users can buy actual PG shares through Bybit Real Stock, while PGUSDT is a separate perpetual derivative that does not provide shareholder ownership or dividends. Before choosing a product, review its fees, settlement terms, jurisdictional availability, and risk disclosures.
Frequently Asked Questions About PG Stock
These are the questions investors most commonly ask about PG stock.
What does PG stand for in stocks?
PG is the NYSE ticker symbol for The Procter & Gamble Company, a multinational consumer goods corporation founded in 1837 and headquartered in Cincinnati, Ohio. The ticker derives directly from the company's initials: Procter & Gamble. The company sells household and personal care products across approximately 180 countries.
Is PG a Dividend King?
Yes. Procter & Gamble is a Dividend King. Its April 2026 increase marked the 70th consecutive year of dividend increases, placing it among the longest-tenured Dividend Kings in the S&P 500.
What sector is PG stock in?
PG is classified in the Consumer Staples sector under the Global Industry Classification Standard (GICS). Consumer staples companies produce everyday essential goods (such as laundry detergent, diapers, and toothpaste) that people purchase regardless of economic conditions. This classification distinguishes PG from consumer discretionary stocks, which sell non-essential goods and services.
What products does Procter & Gamble make?
P&G makes household and personal care products under brands including Tide (laundry detergent), Pampers (diapers), Gillette (razors), Crest and Oral-B (oral care), Head & Shoulders and Pantene (hair care), Olay (skin care), Vicks (cold and flu remedies), Bounty (paper towels), and Charmin (toilet paper). These are among P&G's approximately 65 power brands spanning five business segments.
Is PG stock on the S&P 500?
Yes. PG is a component of the S&P 500, which tracks 500 of the largest U.S. publicly traded companies by market capitalization. PG is also one of the 30 components of the Dow Jones Industrial Average, making it a member of both major U.S. stock market indices and one of the most widely held institutional equities in the country.
What is PG's market capitalization?
As of October 26, 2026, Procter & Gamble's market capitalization was approximately $370.66 billion, classifying it as a mega-cap company. Market capitalization fluctuates with the share price and should be read together with the stated cutoff date.
Who are Procter & Gamble's main competitors?
P&G's primary competitors include Unilever (NYSE: UL), Colgate-Palmolive (NYSE: CL), Kimberly-Clark (NYSE: KMB), Henkel AG, and Church & Dwight. These companies compete with P&G across household cleaning, personal care, oral hygiene, and baby products categories, with varying degrees of geographic overlap in developed and emerging markets.
How long has Procter & Gamble been paying dividends?
Procter & Gamble has paid a dividend for 136 consecutive years since its incorporation in 1890 and had increased its dividend for 70 consecutive years through April 2026.
Is PG a defensive stock?
Yes. PG is classified as a defensive stock because it sells everyday essential goods like toothpaste, laundry detergent, diapers, and paper products that consumers purchase regardless of economic conditions. This inelastic demand makes P&G's revenue more stable during recessions than cyclical businesses. Defensive classification does not eliminate investment risk, but describes a pattern of relative earnings stability across market cycles.
What is PG's current dividend yield?
As of October 26, 2026, PG's indicated forward dividend yield was approximately 2.72%, based on the latest quarterly dividend annualized to $4.354 and the $159.92 closing price. The yield changes whenever the share price or declared dividend changes.
The Bottom Line on PG Stock
PG is the NYSE ticker symbol for Procter & Gamble, a mega-cap consumer goods company founded in 1837, a Dividend King with 70 consecutive years of annual dividend increases through April 2026, and a component of both the S&P 500 and the Dow Jones Industrial Average. Its five business segments cover Fabric & Home Care, Baby/Feminine/Family Care, Beauty, Health Care, and Grooming.
If you are considering PG, review P&G's latest official earnings release and compare its valuation, dividend coverage, growth rate, and risks with peers using one consistent data cutoff.
This article is for informational purposes only and does not constitute investment advice. All investment decisions involve risk, including the possible loss of principal. Consider consulting a licensed financial advisor before making investment decisions.